• Los Angeles welcomes a record number of visitors in 2017

     
    POSTED January 24, 2018
     

Los Angeles Mayor Eric Garcetti and Los Angeles Tourism & Convention Board (L.A. Tourism) President & CEO Ernest Wooden Jr. announced that Los Angeles welcomed 48.3 million visitors in 2017. International visitation overall grew 0.9% to a record 7.1 million visitors.

“We are powering Los Angeles’ economy to new heights every year, because we know that lasting prosperity means investing boldly in jobs, opportunity, and growth,” said Mayor Garcetti. “The expansion of our travel and tourism sector tells the story of a city whose moment has arrived — and we will continue pushing forward as we expand our role on the world stage, and prepare to welcome the Olympic and Paralympic Games in 2028.”

In April 2017, L.A. Tourism launched a program called “Everyone is Welcome”, reinforcing the city’s cultural diversity and inclusivity of all unique people around the world. A recent study conducted in Australia, the U.K., China, and Mexico confirmed that this campaign had a positive effect and contributed tremendously to L.A.’s international and national visitation.

“Our ‘Everyone is Welcome’ campaign was the right message at the right time; it was a message of humanity and encouraged people around the globe to see the diversity of L.A.’s faces and places,” said Ernest Wooden Jr., president & CEO of the Los Angeles Tourism & Convention Board. “In 2018, we will extend and amplify our message of ‘Welcome’ and intertwine a message of hospitality, fueling even greater momentum towards our north star of 50 million visitors by the year 2020.”

Thanks to tourism, it has been the largest contributor to Los Angeles’ economy. Supporting more than 517,000 jobs in the Leisure & Hospitality sector last year. Estimates show that visitors are expected to generate at least $300 million in transient occupancy tax collections for L.A. in 2017. Ultimately, this money goes to fund local fire, police, and cultural and recreational services.

Food trucks may be mobile, but they aren’t going anywhere, since their popularity only seems to grow with each season. A New Jersey hotel is getting in on the fun! Along with over 18,000 sq. ft. of flexible meeting space, Embassy Suites by Hilton in Berkeley Heights, New Jersey, offers the Grain & Cane “Gastro Truck” as a fun option for a mid-meeting break or post-event dining option.

 

The family-focused, Wisconsin-based Great Wolf Lodge opened its first resort in Wisconsin Dells in 1997. Over the next two decades, it slowly expanded with more properties around the Midwest, moving into the Northeast, South, West and Canada. And this summer, the greater Chicago area will get its first resort from the brand.

 

The Los Angeles Tourism & Convention Board (L.A. Tourism) recently announced its record-setting economic impact for the previous year. Los Angeles County’s 48.5 million visitors spent an all-time high in 2017, generating a record $34.9 billion in total economic impact (including $22.7 billion spent directly in the L.A. economy).