New Event Trend: Branded Beverages

  • New Event Trend: Branded Beverages

    Three top accoutrements dress up drinks.

     
    POSTED December 29, 2016
     

PURE & CLEAR MINNESOTA ICE

Ice is an integral part to a great cocktail (with the exception of those made neat). Pure & Clear Minnesota Ice prides itself on its artisan ice cubes that are so dense they melt slower than regular ice, minimizing dilution. Handcrafted in Minnesota but shipped nationwide, the crystal-clear cubes come in a selection of geometric shapes. Logos can be etched into The Rock and The Cylinder for a visually engaging drink. 

AARDVARK

Aardvark’s paper straws won’t last forever—and that’s a good thing. Every day we use one billion plastic straws globally, most of which will never deteriorate. All Aardvark’s straws (including its patented Eco-Flex paper straws) are made with materials that are chlorine-free and are biodegradable, compostable and sustainable. But durability isn’t an issue. Aardvark’s straws are made with 33 percent more material than all other paper straws and won’t break down in beverages. With over 200 designs as well as the ability to create customized straws and wrappers, brands will quite literally be at attendees’ fingertips. 

EVERMINE

Classy and eye-catching, Evermine’s coasters make attendees think twice about setting their drink down. Evermine’s website boasts a wide selection of design templates with customizable text, or clients can upload their own design or logo entirely. Its Business Preferred Club is free to join and offers 20 percent off and promotions to members, making Evermine’s coasters even more cost effective. 

Mortar & Pestle, the Bay Area craft cocktail bars, are known for their globally inspired drinks that feature traditional Indian flavors. The Bangalore Old Fashioned is an Indian-inspired take on the classic Old Fashioned, made with an Indian rum blend, housemade garam masala syrup, and Bittercube’s Blackstrap and Jamaican #2 bitters. A staple in Indian cooking, garam masala is a mix of warm winter spices like cinnamon, cloves and cardamom. That makes this cocktail perfect for imbibing around the fireplace during the holidays.  

 

Feisser Stone, founder and creative director, of Barlingual, a full-service bar consulting company, created this summer-ready take on the daiquiri for the Mosaic Hotel in Beverly Hills. “A daiquiri is an entry-level cocktail, which is so simple to make, I thought about how I could make it more interesting,” Stone says. “I was inspired by chartreuse, which was one of the fi rst distilled spirits made by monks several centuries ago. The Daiquiri Vert could be a cocktail those monks would have made.” With only three ingredients and a photo-ready emerald hue, it’s an ideal cocktail for events.