• San Francisco’s Off the Grid Creates a Groundbreaking Mobile Kitchen

    Cubert Cold Prep is as Simple as “Show up and Serve.” 

     
    FROM THE Spring 2018 ISSUE
     

“Easier to transport than a shipping container and less fussy than a tent,” is how Cubert Cold Prep describes its new portable, collapsible food preparation stall. 

 The brainchild of Matt Cohen, who founded the San Francisco-based turnkey-event production company Off the Grid in 2010, Cubert Cold Prep will be making its debut at the annual Off the Grid: Fort Mason Center market in March. Additional units will be available to rent and buy in mid-2018. 

Shaped like a cube with motorized retractable side panels, Cubert is 64 square feet upon delivery. It has the capacity to expand its footprint to 576 square feet when fully deployed, offering a shaded area for guests to gather and a highly-visible branded marquee.

 Inside is everything needed to store, prep and serve food, including professional-grade stainless steel countertops, running water, electricity, refrigeration and even an operating permit. With Cubert, event producers will be able to open a temporary café in public plazas, parks, courtyards, sidewalks, even in the middle of a field. Off the Grid maintains and delivers the pop-up venue. When the event is over, the driver cleans, folds and loads the Cubert onto the drive and transports it to a storage space. 

“I’ve worked with mobile food creators since launching Off the Grid,” says Cohen. “Every year, our goal is to create a more comfortable and affordable work environment for our partners while giving them what they need to produce quality meals. Cubert was born out of a need to address a lot of the ongoing challenges vendors encounter with temporary shelters. This is a solution for those who need more functionality and convenience than a pop-up tent and folding table, and whose business isn’t a fit for a food truck.” 

Cubert was designed to operate as a mobile kitchen without wheels, as a stage, or as a popup retail space. The units are also available for sale, starting at $65,000, and can be rented starting at $500 per day. 

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On June 21, the MPI Southern California Chapter marked its 40th anniversary as members gathered for their annual installation gala at the Four Seasons Hotel Los Angeles at Beverly Hills. After a welcome reception in the Wetherly Garden, where cocktails were hosted by Mulholland Distilling and sparkling wine by South Coast Winery, guests moved into the ballroom for the awards program and dinner and the swearing in of the 2018-19 Board of Directors. The evening concluded with a lavish dessert reception in the Orchid Room.