DoubleDutch recently revealed the release of its latest mobile app, which aims to increase trade show and conference attendee engagement.
The mobile app leverages the capabilities of iOS7 for faster performance and seamless data capture. It also allows event, trade show and conference attendees to experience offline mode and performance that is up to ten times faster, allowing for convenient and easy access to information for all attendees.
In addition, the meetings text company also analyzed user data and organizer feedback from working with renowned customers, such as AMEX, Ralph Lauren, 3M, and SAP, to build an even better mobile app experience.
"iOS 7 is both a pretty face and an incredible performance technology," Lucian Beebe, vice president of product management at DoubleDutch, said. "We simply will not allow our customers to miss the deeper engagement and increased data insights offered by this platform. For that reason, we rewrote everything for this cutting-edge platform to give the very best to our customers and their attendees. We would not settle for anything less."
With the release of the new mobile app, DoubleDutch strives to help companies use mobile, social functionality to boost attendee engagement and optimize events in the future. Features of the app include mobile agenda, surveys and polling, attendee networking, offline mode, integrations and lead scanning.
"At DoubleDutch, our focus has always been building event-focused social networks designed for maximum engagement," Lawrence Coburn, CEO and co-founded of DoubleDutch, said. "We use app engagement data to give organizers and exhibitors deeper insight into their events. With our latest release, we’ve optimized for speed and low connectivity performance, while making the features even more social and the underlying data-capture technology more seamless. It’s quite simple: superior performance and dead simple usability will lead to maximum engagement. We believe that this release has raised the bar for mobile event technology."
In efforts to ensure the mobile app is available for all event attendees, the new features and performance can be found in the Android and HTML5 apps as well.