With the canned wine category booming, longtime Sonoma friends Matthew Allan and Kenny Rochford have launched West + Wilder to offer high quality and accessible wines that can be enjoyed at release and on the go. Their debut collection includes a white and a rosé, as well as sparkling versions of both, with grapes sourced from California, Washington and Oregon. The elegant aluminum cans—three 8.4-ounce cans equal a traditional bottle of wine—are already being offered at high-end venues like the Pebble Beach Resort, The Ritz-Carlton, San Francisco and the Hollywood Bowl. A six-pack—three of two wine varieties—costs $35, a reasonable price for two bottles of wine. A case of 36 cans is $200. 

If you want to boost attendance at a meeting or conference, try these four letters: N.A.P.A. And while the Northern California wine region has more than enough activities to keep attendees busy when they’re not in meetings—475 wineries, to begin with—the downtown heart of the region is introducing new experiences this fall. Here’s a sampling:

 

With a beachside locale and a laidback, surf-town vibe, Ventura County Coast is awash with inspiration for your next meeting and event. The region is home to four communities— Camarillo, Oxnard, Ventura, and Port Hueneme—and is ideal for groups from 10 to 1,000.  

 

With a beachside locale and a laidback, surf-town vibe, Ventura County Coast is awash with inspiration for your next meeting and event. The region is home to four communities— Camarillo, Oxnard, Ventura, and Port Hueneme—and is ideal for groups from 10 to 1,000.