Patty Triplett West was a publicity executive at Warner Bros. searching for a meaningful holiday gift for colleagues, when she came up with the idea for Good Karmal. The elegant gourmet caramels come in six flavors—vanilla, sea salt, café caramel, caramel, apple, butter rum and chocolate sea salt. Each handmade confection is individually wrapped with an inspiring quotation, such as “Scatter Joy” (Ralph Waldo Emerson) or “Whatever you are, be a good one” (Abraham Lincoln). The wrapping can also be customized with a corporate logo, event graphic and specific quotes or marketing message. CBS, TriStar, Microsoft, Bloomberg Media and Mercedes-Benz are just a few of the companies that have created branded caramels, while Oprah Winfrey, Keri Russell, Sarah Michelle Gellar and J.J. Abrams are celebrity fans.
Over the years, any corporate event planner can admit to spending countless hours researching the perfect venue or vendors for their gatherings. After attending or hosting hundreds of events, New York-based Daphne Hoppenot was no stranger to this research and was frustrated by its repetitive nature. However, it was planning her wedding in 2018 that pushed her to realize the lack of resources in the corporate events market compared to the wedding industry, and set out to see if other meetings and events professionals were struggling with the same problem.