The food truck movement has branched into new territory of late, and we’re not just talking tacos. In late 2012, as part of a $70 million makeover, the Grand Hyatt San Francisco launched a new restaurant, OneUP, and outfitted a food mobile to circulate around the city for two months and help publicize its offerings. ¶ The idea caught on: Last October, luxury brand Four Seasons launched a food truck of its own and sent it on a 1,000-mile West Coast tour. “Essentially, the Four Seasons brand wanted to showcase its exciting and innovative culinary programs in a way that gets outside the walls of the hotels to engage more with each of the communities,” explains spokesman Michael Radlick. ¶ What’s next? Keep an eye out for taste trucks with hotel logos on the outside and scrumptious delicacies dispensed from within.

New Group Venues in Temecula

 

Smoke City Char Bar Opens in LA 

 

We never outgrow the pleasure of an Easter egg hunt. That’s the thinking behind a promotion by Visit Temecula. While the city’s annual Easter egg hunt will take place on April 16 in three different locations, the visitor’s bureau promo is monthlong. Visitors, whether leisure travelers or part of a group, who book a midweek stay in Temecula Valley during the month of April might just find an Easter egg with a $50 Visa card inside under their pillow.