• Los Angeles Tourism Industry Generates Record $34.9 Billion in Economic Impact

     
    POSTED May 16, 2018
     

The Los Angeles Tourism & Convention Board (L.A. Tourism) recently announced its record-setting economic impact for the previous year. Los Angeles County’s 48.5 million visitors spent an all-time high in 2017, generating a record $34.9 billion in total economic impact (including $22.7 billion spent directly in the L.A. economy).

Tourism supported 523,800 jobs in L.A. County’s Leisure & Hospitality sector, employing 1 in every 8.5 workers. The tourism industry contributed to the second largest addition of new jobs last year across all industry sectors with 13,900. L.A. County’s hotels set all-time highs in 2017 for room nights sold (demand) at 29.4 million and average daily rate (ADR) at $175.98. Travelers generated a record $283.9 million in transient occupancy tax collections (TOT) for the City of L.A., a 14.3% year-over-year increase. These dollars are a critical revenue source for the City, used to fund local street repair, fire and police, as well as cultural and recreational services. Direct visitor spend in 2017 was $800 million higher than 2016’s total, an increase of 3.9%. Tourism contributed $2.74 billion in state and local tax revenues last year. Without tourism, every household in L.A. County would pay an additional $837 in taxes.

“As we move closer to our goal of 50 million visitors by 2020, tourism has undeniably become an impactful economic driver for Los Angeles underscored by seven straight years of unparalleled growth,” said Ernest Wooden Jr., president & CEO of Los Angeles Tourism & Convention Board. “We are committed to ensuring that our city continues to deliver a transformative experience and thank our hospitality partners for their ongoing investments that make Los Angeles one of premier tourist destinations in the world.”

The Los Angeles Tourism & Convention Board has debuted a new iteration of discoverlosangeles.com after planning that continued for over a year.

The Los Angeles Tourism & Convention Board (Los Angeles Tourism) is the official destination marketing and sales organization for Los Angeles. Los Angeles Tourism’s digital team built a mobile-first design of the website that will enhance response, search and accessibility for users.

 

Los Angeles reached a historic milestone in 2018, welcoming 50 million visitors for the first time ever and accomplishing the destination’s tourism goal two years early. The new record is 1.5 million visitors higher than 2017’s total, marking the eighth-consecutive year of tourism growth for Los Angeles.  

 

Los Angeles-based Factory Place Hospitality Group has hired Bryan Marn and Janalane Southard to oversee restaurant sales and events at its properties in Los Angeles and Las Vegas. Marn joins the FPHG team as events director for the group’s Los Angeles restaurants—The Factory Kitchen, Officine BRERA, and sixth+mill pizzeria and bar. Southard joins the team as restaurant sales manager for the newly opened The Factory Kitchen in The Venetian Resort Las Vegas.