Orange County Targets San Francisco in Marketing Campaign

  • Orange County Targets San Francisco in Marketing Campaign

     
    POSTED November 11, 2016
     

OMGOC, a marketing campaign launched by Orange County, California Destination Marketing Organizations, is targeting San Francisco’s market to bring more tourism to Orange County.

This is their first campaign and it uses several digital ad banners and videos to showcase all the region has to offer. It also challenges Northern Californians about what they really know about Orange County.

The goal is to show that there is more to Orange County than meets the eye. The campaign was created by marketing agency, Greehaus, and will run through Dec. 10.

“Orange County is just a short plane ride or road trip away from the Bay Area and offers so many different and surprising vacation experiences,” says Kelly Miller, chairman, Orange County Visitors Association, and president & CEO, Visit Huntington Beach. “The idea for this campaign came about because we knew there is strength in numbers and by pooling our resources to enter the San Francisco market, we could make an impact. Together we could inspire a whole new audience to ‘GO OC Now’.”

Sonesta Silicon Valley has been making some big changes. From significant updates to their communal spaces and guest rooms to a new restaurant opening in late November, the hotel has much to be excited about. So much so that this December, to celebrate the launch of the new Sonesta Event Center, the hotel will be offering a complimentary meeting package for up to 50 people. 

 

Visit Newport Beach released its new marketing campaign highlighting the destination management organization’s dedication to the small meetings market. Debuted at the 2019 IMEX America show, the concept focuses specifically on the planner and the VIP treatment that they can expect from Visit Newport Beach and the city’s hospitality community.

 

This September, Los Angeles Airport Marriott is beginning the final stage of their $50-million renovations.  

The redesign includes more than 50,000 square feet of meeting space alongside a maximum capacity of 2,500 people. The hotel will be set to host parties of any nature, including Corporate events, conventions, company retreats, holiday parties, banquets, exhibitions, workshops, and everything in between.