planning

Discover All that the Southern California Inland Empire has to Offer

From ski resorts to wineries, a NASCAR racetrack and state-of-the-art convention centers, the Inland Empire offers meeting planners a variety of venues for groups of all sizes

Orange County Targets San Francisco in Marketing Campaign

OMGOC, a marketing campaign launched by Orange County, California Destination Marketing Organizations, is targeting San Francisco’s market to bring more tourism to Orange County.

This is their first campaign and it uses several digital ad banners and videos to showcase all the region has to offer. It also challenges Northern Californians about what they really know about Orange County.

The goal is to show that there is more to Orange County than meets the eye. The campaign was created by marketing agency, Greehaus, and will run through Dec. 10.

IMEX America 2016 Breaks New Records

According to recently published figures, IMEX America 2016 has officially broken multiple records. The event, which was held Oct. 18–20, had an attendance increase of 14 percent from last year.

There was a 6 percent increase in the attendance of hosted buyers, making up 3,216 from 60 countries. About 10,000 buyers attended group appointments and prescheduled appointments were upwards of 60,000—far more than the numbers gathered in 2015.

Scottsdale, Arizona Offers a Stunning Range of New Meeting Venues & Activities

Scottsdale, Arizona is the proverbial hop, skip and jump from California. Dozens of daily nonstop flights from Los Angeles, San Diego, San Francisco or Sacramento will get to you the Phoenix Sky Harbor International Airport in two hours or less. From there, it’s a quick 8 miles from the airport to downtown Scottsdale and a scenic drive to the surrounding areas.

SFMOMA Presents a New Palette of Venues

When a major museum closes for three years, then reopens with a 10-story, $305 million expansion that triples its gallery space and makes a stunning architectural statement, meeting planners are quick to come knocking.

“Demand is very high,” says Fiona Humphrey, director of special events at the San Francisco Museum of Modern Art, which took the wraps off its new addition in May. “We’re the new kid on the block, and that’s driven a lot of inquiries our way.”

Signature Drink: The Handsome Haymaker

This singular cocktail, created by Chris Burmeister, lead bartender at Outpost (the restaurant at The Goodland hotel in Santa Barbara), was inspired by one its ingredients, Avua Amburana Cachaca—a distilled Brazilian spirit made from fresh sugarcane juice. The ageing of the amburana wood of the cachaça releases intoxicating notes of cinnamon and baking spice. Burmeister wanted to highlight those flavors. He decided to do a riff on a milk punch, using the masala chai syrup as a sweetener to complement the cachaça.

Room With a View: The Lobster

The wraparound windows at The Lobster restaurant offer one of the most iconic views in all of Southern California: the Pacific Ocean and the historic Santa Monica Pier with its illuminated Ferris wheel. Now with a refurbished and contemporary redesign, the view from inside is pretty stellar, too. There are several options for group dining, from a private enclosed terrace that seats 50, an inside private dining room for up to 100, or a buyout of the entire restaurant, which accommodates 220 guests for a standing reception.

Bluesmart Suitcases Make High-Tech, High-End Holiday Gifts

Looking for the perfect holiday gift for a VIP? A Bluesmart carry-on suitcase will surely impress. Created by and for tech-savvy travelers, these “smart bags” do everything but propel themselves down the airport concourse. Download the companion smartphone app to lock or unlock the bag via a remote Bluetooth connection (the lock is TSA approved, and you also get a physical key) and track its whereabouts in more than 100 countries via a GPS application.

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